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Case Study
Commercialization and Demand Identification for Cyber Threat Assessment Software
Client
Veteran Owned Small Business
Technology/Market
Cyber Threat Assessment Software
Type of Market Intel Sprint
Commercialization and Demand Identification

Client Need

As cyber threat actors continue to launch ransomware attacks on government agencies, those agencies must constantly work to improve their overall cyber posture. A veteran-owned small business had developed and was seeking customers for a SAAS solution to proactively test system defenses test for cyber vulnerabilities.

Results
In under 2 weeks, we delivered a custom list of program offices that could serve as potential customers for this business along with validated POC information to enable future sales outreach.
Approach
OLD-FASHIONED ANALYSIS + AI-MI™ : Leveraging PSF’s AI-enabled Rapid Market Intelligence Sprint workflow, along with traditional research and analysis, PSF:
  • Leveraged AI-enabled market ontologies to develop keyphrase list for cyber vulnerability testing, cybersecurity threat assessments, and cyber hygiene consulting
  • Leveraged SpendMatch™ and ProgramMatch™ algorithms to identify, match, and validate program offices that conduct cyber threat assessments and/or are responsible for directing their agency’s cyber defenses
  • Created a custom report and dataset

How can we help you?

We're ready to help you discover the right companies and ecosystem partners, understand technology/market trends and track risk/commercialization potential of your portfolio of companies/contractors.

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